Key Capabilities / Features

Patented Privacy-First Identification Technology: At the heart of fullthrottle.ai™ is our patented technology that enables the identification of audiences at the household level without relying on traditional cookies or invasive tracking methods. This approach not only ensures compliance with global privacy regulations but also prepares our clients for a cookieless future.

Clean Room Technology: Our clean room solution is a testament to our commitment to data security and privacy. It provides a secure environment for brands to collaborate on data insights without direct data sharing, effectively mitigating the risk of data breaches while ensuring that all parties remain compliant with GDPR, CCPA, and other privacy regulations.

SOC 2 Type 2 Certification: Our adherence to SOC 2 Type 2 standards demonstrates our unwavering commitment to the security, availability, processing integrity, confidentiality, and privacy of customer data. This certification is a critical assurance for our clients, affirming that our operational processes and controls meet the highest industry standards for data protection.

Comprehensive Compliance Framework: Our platform is built with a compliance-first mindset, incorporating robust encryption methodologies, rigorous data access controls, and detailed audit trails to ensure that every piece of data is protected and handled in accordance with legal requirements.

How we are different

When we’re discussing differentiators, the easiest place to start is with the two patents we secured on the technology behind fullthrottle.ai™.

Our platform transforms opt-in first-party data into verified household audiences — something no competitor is capable of.

We capitalize on that approach with a staunch commitment to privacy. Our solutions enable a nuanced, household-level understanding of consumer behaviors without infringing on the data privacy choices of site visitors, setting us distinctly apart in a domain often criticized for its reliance on intrusive data collection methods. This precision in audience identification is underpinned by our proprietary technology, which bypasses the need for traditional cookies, ensuring our clients' marketing strategies are not only effective but also future-proof and compliant with emerging privacy laws.

On top of that, our deployment of clean room technology ensures data is safe both at rest and in flight, offering a secure environment for data transfer. This feature is critical in today's fragmented digital ecosystem, allowing for the safe exchange and analysis of data without compromising consumer privacy.

Our platform embodies a cookieless, privacy-first ethos without diminishing marketing effectiveness, empowering brands to forge deeper connections with their audience. In doing so, fullthrottle.ai™ not only anticipates the future needs of digital marketing but actively shapes them, providing a comprehensive solution that marries ethical data use with robust audience engagement strategies.