NOMINATION HIGHLIGHTS

As cybercriminals shift from single-vector attacks to coordinated campaigns that exploit people, AI assistants, and trusted business communications, Prime delivers the industry’s most comprehensive, intelligent, and operationally efficient defense. It is architected to protect every interaction—human-to-human, human-to-agent, and agent-to-agent—across email, collaboration and messaging tools, cloud apps, and file-sharing services. Unlike point products that address isolated threats and create operational silos, Prime provides a unified, strategic approach that ensures trusted collaboration across platforms and entities in an increasingly agent-driven digital workspace.

Proofpoint Prime is redefining AI-powered security through a uniquely human-centric, data-rich approach. Attackers now orchestrate sophisticated, multi-step campaigns using advanced techniques such as SocGholish malware delivery, subscription email bombing, account takeover, and compromised supplier accounts—while increasingly manipulating AI assistants like Microsoft Copilot and Google Gemini through hidden prompt injection. Powered by Nexus® AI, Proofpoint Prime correlates signals across the entire attack lifecycle—before, during, and after delivery—to deliver 99.999% detection accuracy and stop a broad spectrum of threats across email, collaboration, and cloud channels.

Nexus AI fuses large language models, behavioral analytics, computer vision, and relationship graphs to reveal attacker intent and expose even concealed malicious instructions embedded within messages. This campaign-level intelligence enables Prime to block advanced threats earlier and continuously strengthen human resilience by adapting protection to real-world user risk and converting live attacks into timely, relevant training and simulations.

From one consolidated interface, SOC analysts can investigate complex multichannel campaigns and immediately remediate threats—automatically removing malicious emails, isolating risky suppliers, suspending compromised accounts, revoking unauthorized changes, and resetting passwords. As a result, customers report up to 60% faster incident response and a 75% improvement in workforce efficiency, with response times reduced from hours to seconds through AI-driven automation and tool consolidation.

Proofpoint Prime transforms live attacks observed in an organization’s own environment into instant, credible training and simulations, ensuring users learn from the exact tactics attackers are using today. It also delivers in-the-moment coaching at the point of decision—guiding users as they click, reply, or interact—while leveraging behavioral signals and human risk scores to prioritize protections, controls, and education where they matter most.

Proofpoint invests more than 20% of revenue back into R&D—among the highest rates in the industry—to meet customer needs and keep pace with the evolving threat landscape. Today Proofpoint protects over 2.8 million customers worldwide with retention rates well above 90% and improving.