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White Ops
Additional Info
| Website | https://www.whiteops.com |
| Company size (employees) | 100 to 499 |
| Headquarters Region | North America |
Overview
White Ops is the global leader in bot mitigation and fraud protection. The company was recently acquired by Goldman Sachs Merchant Banking Division, in partnership with ClearSky Security and NightDragon to accelerate its growth. While fraud and abuse online is not a new problem, it has become significantly more sophisticated in recent years. Due to a wave of new devices, troves of consumer data available for purchase online, and more people online because of the ongoing pandemic, bad actors with millions of sophisticated bots at their disposal can cause fraud at the rate of tens of billions of dollars a year against companies across the globe. This is where White Ops comes in, protecting more than 200 enterprises—including the largest internet platforms—from sophisticated bots and fraud by verifying the humanity of more than 10 trillion online interactions every week. White Ops has played a leading role in taking down 3ve, one of the largest fraud botnets to date, through its collective protection approach, bringing together the largest private sector collaboration in history, including the FBI, Google, Facebook and many others in the industry. White Ops also recently uncovered the largest and widest Connected TV-related fraud operation, known as ICEBUCKET, in 2020. The most sophisticated bots look and act like humans when they click on ads, visit websites, fill out forms, take over accounts, and commit payment fraud. White Ops stops them.
How we are different
White Ops’ uniquely differentiated approach to bot mitigation is why we are trusted by so many. We use a multilayered bot detection methodology that results in unprecedented accuracy compared to traditional solutions that rely on blacklists and behavior analysis. This approach includes gathering technical evidence of compromise, machine learning to predict malicious behavior across trillions of transactions, global threat intelligence analysis, and continuous adaptation of identification techniques which makes it extremely difficult for adversaries to evade detection.
White Ops serves more than 200 customers around the globe, including some of the largest Internet platforms. Today, White Ops verifies the humanity of more than 10 trillion interactions a week. No other company on the planet has this level of threat detection scale and accuracy. The strength and scale of White Ops’ Bot Mitigation Platform to protect enterprises led them to be acquired by Goldman Sachs Merchant Banking Division, in partnership with ClearSky Security and NightDragon in December 2020 to support the company’s next phase of growth and acceleration into new markets.
Through White Ops’ unique approach to bot mitigation, the company has been at the forefront of major investigations, ultimately stopping bots from wreaking havoc on the advertising industry. Collaborating with the FBI, Google, Facebook, law enforcement from 10 countries, and many other partners in order to take down 3ve, one of the largest botnets ever spotted in the wild. White Ops led the group to dismantle 3ve, which, at its peak, White Ops estimates generated between 3 billion and 12 billion or more daily ad bid requests. Similarly, White Ops was able to detect and prevent the largest CTV ad fraud scheme to date in 2020: ICEBUCKET. At its peak, the ICEBUCKET bot operation impersonated more than 2 million people in over 30 countries.
