White Ops Marketing and Advertising Integrity/Fraud Protection

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Additional Info

Company (that provides the nominated product / solution / service)White Ops
Company size (employees)100 to 499
Type of solutionSoftware

In 3 bullets, summarize why this product or service is different from the competition and deserves recognition:

1) White Ops Marketing Integrity/Fraud Prevention - Enables brands to identify bot traffic, prevent fraudulent leads spot fake information and match with CRM data to block fake contacts from entering sales and marketing systems, optimize conversions, increase conversion rates by maximizing engagement with humans, not bots, cut costs, eliminate wasted retargeting and sales activity on bot traffic, protect your brand reputation, and avoid potential regulatory penalties by preventing fake contacts from entering your automated marketing system

2) White Ops Advertising Integrity is deployed through a JavaScript tag or a 1x1 pixel, and offers
advertisers real-time visibility and active protection against malicious bot activity regardless of medium: desktop, mobile app, mobile web, and CTV platforms are all protected. Our detection tags execute asynchronously, meaning that there is no impact on site load times or performance.

3) White Ops determines the humanity of more than 1,000,000,000 interactions per week and is the global leader in bot fraud mitigation. We stopped the largest botnet in history (3ve) in collaboration with the FBI, Google and Facebook. https://resources.whiteops.com/research/the-hunt-for-3ve

Brief Overview

White Ops Marketing Integrity/Fraud Prevention

Evading basic bot detection methods, sophisticated bots can mimic human behavior such as visiting websites and filling out forms, causing wasted spend, skewed marketing metrics and lower conversion rates. White Ops Marketing Integrity/Fraud Prevention protects brands marketing spend from sophisticated bots.

White Ops Advertising Integrity

Fraudsters are using sophisticated bots to steal a piece of the pie from advertising on connected TV, mobile apps, mobile web, and native. In order to stay ahead of the fraudsters, advertisers need robust detection systems in place to distinguish humans from sophisticated bots. White Ops Advertising Integrity detect sophisticated bots without compromising user experience