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Wick-Hill
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In 3 bullets, summarize why this company is different from the competition and deserves recognition:

• Leading innovation in the UK Cyber Security Channel – Wick Hill are constantly at the forefront of innovative marketing campaigns. With the help of our vendors, we are able to think up creative campaigns whether it be, email, direct mail or online.
• A rich history in loyal partners and happy customers – Wick Hill have a large loyal band of resellers of all shapes and sizes. We credit this to our emphasis on our value added services, whether it be technical support or marketing aid.
• Constantly building effective marketing campaigns that benefit our vendor partners and reseller partners – We are channel focused, which means we have to cater to all types of partner, whether it be vendor or reseller. We build our marketing campaigns with both in mind.

In less than 300 words, summarize the achievements of the company in the nominated category

It has been a great year for Wick Hill. Our efforts have seen us continue our reputation as a multi-award winning innovator in the Cyber Security industry. As a cyber security value added distributor, we understand that our customers are of paramount importance. It is essential that we aid them in selling, consulting and managing their clients in order to have a healthy channel.
Our unique position in channel marketing means we provide agency level support to our partner base. Cyber Security resellers of all sizes look to us to help drive their marketing initiatives to increase sales. This is why we have created the Wick Hill Partner Enablement Portal (PEP) – a comprehensive blend of marketing automation, rich content, and effective reporting mean even our smallest partners can have access to co-branded marketing campaigns without needing their own marketing department.
PEP opens the door to fresh and relevant content which complements the full marketing mix, including dual branded email marketing, fully optimised landing pages, web banner ads and retargeting campaigns. As well as automated social media and fully branded microsites. PEP provides all the tools a cyber security reseller needs to run effective marketing campaigns for their chosen vendor.
With access to effective marketing tools, resellers can easily convert their sales targets into a reality. With the majority of our biggest vendors contributing content to PEP, many of our partners are utilising PEP to increase the proficiency of their sales team, generate more leads and as a result gain more sales.
Wick Hill’s marketing team are committed to sharing their expertise across all our partners. We understand that helping a partner develop sales through the channel benefits us as much as if it was our own opportunities.

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