There are four basic steps to give your nomination(s) the highest odds of winning an award:

1 – Strengthen Your Nomination(s)
First, highlight why your nomination deserves recognition. The strength of your nomination is most important in determining award winners. Add examples of how your product, company or individual impacts the cybersecurity industry in the specific category. For example, if you nominate in a fastest growing company category, provide details about the company’s growth rate, etc.

2 – Nominate in Multiple Award Categories
Nominate not only in crowded categories (such as best company) but also in product categories where there typically much fewer nominations and therefore less competition (which increases your odds of winning tremendously). Remember, you can nominate in as many categories as you like for one flat nomination fee payment. You can also propose new award categories if you feel that the existing categories may not be a perfect fit for your solution.

3 – Promote Your Award Nomination
You can promote your nomination page URL on Twitter, LinkedIn and your company blog so that your friends, followers, customers and prospects learn about the award opportunity and vote for you! While the number of votes is only a secondary factor in determining finalists and award winners (the primary factor is the strength of the nomination – votes are only used as a tie breaker for otherwise equally strong nominations).

4 – Sponsor the Cybersecurity Excellence Awards for Maximum Visibility
Another option to increase visibility for your nomination and brand is to sponsor the Cybersecurity Excellence Awards (see details here). This places your nomination prominently at the top of the homepage and your logo throughout the site, thereby receiving more visibility for your nomination and company.