Promote this Nomination
|Job title of nominated professional (or team name)||Chief Marketing Officer|
|Company (where nominated professional or team is working)||Identity Automation|
|Company size (employees)||100 to 499|
|Headquarters Region||North America|
Gavin McKelvey has served as the Chief Marketing Officer at Identity Automation since 2020. He leads the company’s market strategy and verticalization of Identity and Access Management (IAM) for the education industry.
Spending the majority of his career as a revenue leader in the network and IT industry, he most recently served as vice president of corporate marketing at GTT as well as vice president of North America marketing at Centurylink. For more than two decades, McKelvey has spearheaded significant marketing inroads and helped build winning revenue strategies that drove superior growth. His expertise has allowed him to consistently provide alignment across revenue teams and tightly link company execution to strategy.
He has successfully led several new product introductions in the B2B and B2G markets including SD-WAN services, data storage-as-a-service, and most recently, SaaS-based IAM. Throughout his career, McKelvey has prioritized his belief that success in businesses and personal life stems from a value system that is rooted in serving the needs of others – a principle that is reflected by his active role in the Houston community.
Successfully led the transformation of Identity Automation’s go-to-market strategy that pioneered verticalized Identity and Access Management (IAM) for the education industry.
Served as an enabler for school districts and higher education institutions to bolster their cybersecurity while improving the experience and productivity of users – impacting more than 10 million U.S. students.
Spearheaded a new go-to-market strategy that has also successfully led to an increase in new education bookings by 208% from 2020 to 2022, and a 382% increase in pipeline over the same period.