Taylor Petry – Cybersecurity PR Professional of the Year
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Taylor Petry - Cybersecurity PR Professional of the Year
|Job title of nominated professional (or team name)||PR Specialist|
|Company (where nominated professional or team is working)||SecurityGate.io|
|Company size (employees)||10 to 49|
|Headquarters Region||North America|
In 3 bullets, summarize why this professional or team deserves recognition:
- Taylor turned the corporate social media program into a high-performing social media program that has engaged our community and helped SecurityGate.io reach a level of brand awareness that was unexpected in the time she achieved it.
- When Taylor took on responsibility for all of PR, she was still new to the role. She has learned extremely fast and her results are outstanding, despite learning the job while she was doing the job.
- One of top high points in Taylor's performance this year has shown in how she has learned to work with the journalists that cover the cybersecurity space. The company's share of voice in the media prior to Taylor starting the program was ~3%. Taylor grew it to ~35% in just 3 months of starting a new media relations program.
Taylor has had a tremendous impact on SecurityGate.io in a very short time period. She started with the company in 2021 to start the corporate social media program. Engagement from the social community subsequently exploded in growth as a result of her efforts. Later she took on creating a new media relations program has shown success that is largely unheard of in the amount of time she attained it.
She learns fast, is an excellent writer, and delivers results that come from her consistent hard work and skill.